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INSIGHTS

Articles on photography and video for restaurants, hotels, brands and weddings: process, pricing and what actually works, written between Edinburgh and Valencia.

AI generated food image crossed out in red: a dish that never existed, unsuitable for a real restaurant menu

23 AUGUST 2026

7 MIN READ

The Dish Should Exist Before the Photograph Does

An Edinburgh hospitality photographer on AI food photography: what retouching can fix, what generation quietly breaks, and why the real dish comes first.

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Bride and groom crossing the white dunes of Huelva under a wide evening sky, editorial wedding photography by Gorka Di Capitan

17 AUGUST 2026

5 MIN READ

How to Choose Your Perfect Wedding Photographer

An honest guide to choosing a wedding photographer: styles that run on parallel lines, real price ranges and the conversations to have before you book.

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Cocktail poured over a croissant into a coupe glass at a red quilted bar, by Gorka Di Capitan

16 AUGUST 2026

2 MIN READ

Editing Is Not Cheating

Editing is not a modern vice: film rolls and chemicals were already editing. What RAW really looks like and why retouching is part of the craft.

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North Bridge in Edinburgh during the Fringe in August, looking towards the Scotsman Hotel and the Old Town, photographed by Gorka Di Capitan

6 AUGUST 2026

4 MIN READ

The Fringe Just Started. So Did Christmas.

What the Fringe really does to Edinburgh venues, why September is the trap, and why the smartest ones start Christmas while the city is still warm.

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Cover for the article "How to Prepare Your Venue for a Professional Photoshoot" by Gorka Di Capitan

18 MARCH 2026

2 MIN READ

How to Prepare Your Venue for a Professional Photoshoot

A practical guide for restaurants, hotels and bars to get the most out of a photo session and end up with images that help fill the tables.

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Cover for the article "What It Means to Be a Photographer Today" by Gorka Di Capitan

26 FEBRUARY 2026

3 MIN READ

What It Means to Be a Photographer Today

Being a photographer used to be easy to define: a client needed images, you showed up and made them. That definition no longer fits the job.

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