Motivo Ink is a UK-based streetwear startup launching their first unisex collection of hoodies and T-shirts with a distinctive identity built for the UK fashion scene.

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I was brought in to handle the full creative production for their debut shoot in Edinburgh, covering both photography and videography in a single dedicated shoot day. The brief was to build a strong visual foundation for the brand from scratch, highlighting the design, texture and versatility of the garments while establishing a modern aesthetic aligned with their audience.

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The deliverables included editorial-style imagery, e-commerce visuals and launch-ready video content, giving Motivo Ink everything they needed to launch with confidence.

¿Bien así?